2. Principles for Business.

Principles for Businesses. Twelve key principles established by the FCA which must be observed by...?

authorised firms.

A firm must conduct its business with integrity.

1. 'Integrity'.

A firm must conduct its business with due skill, care and diligence.

2. 'Skill, care and diligence'.

A firm must take reasonable care to organise and control its affairs responsibly and effectively with adequate risk management systems.

3. 'Management and control'

Financial prudence - A firm must ...?

... must maintain adequate financial resources.

'A firm must observe proper standards of market conduct.'

5. Market conduct.

'A firm must pay due regard to the interests of its customers and treat them fairly.'

6. 'Customers’ interests'.

A firm must pay due regard to the information needs of its clients

7. 'Communications with clients'.

'A firm must manage conflicts of interest fairly between itself and its customers and between customers and other clients.'

8. 'Conflicts of interest'

A firm must take reasonable care to ensure the suitability of its advice and discretionary decisions for any customer who is entitled to rely upon its judgment.

9. 'Customers: relationships of trust'

'A firm must arrange adequate protection for clients’ assets when it is responsible for them.'

10. Clients’ assets.

A firm must deal with its regulators in an open and cooperative way and must disclose to the PRA/FCA appropriately anything relating to the firm of which the PRA/FCA would reasonably expect notice.

11. 'Relations with regulators'.

A firm must act to deliver GOOD OUTCOMES for retail customers. Firms need to consider the characteristics and objectives of their customers.

12. 'Consumer Duty'

Clients are...?

... are Individuals or firms that conduct business THROUGH an authorised person.

1. Integrity. | 2. Skill, care and diligence. | 3. Management and control. | 4. Financial Prudence. | 5. Market conduct. | 6. Customers’ interests. | 7. Communications with clients. | 8. Conflicts of interest. | 9. Customers: relationships of trust.

Principles for Businesses

Consumer Duty. FCA initiative to deliver ‘fair’ treatment of retail customers and the delivery of ...?

good outcomes’

Aim of the Consumer Duty?

It requires firms to put their customers' needs first.

Implementation Dates of Consumer Duty. The rules came into effect in ...?

2023 for new for and existing products or services, | and from July 2024 for closed products and services.

Consumer Duty applies to ___?

to products and services offered to retail customers

Consumer Duty applies to products and services offered to retail customers, including...?

Consumer credit, | Deposit-taking activities | Insurance*, | Investments, | Mortgages

Deposit-taking activities. Consumers, micro-enterprises, charities with a turnover of less than £1 million and natural persons acting in a capacity of a ___ if acting for purposes outside their trade, business or profession.

trustee

Trustee is...?

... a person or organisation who is the legal owner of assets held in trust for someone else. The trustee is responsible for SAFEGUARDING THE ASSETS,

Consumer Duty. What type of mortgages are in scope?

Regulated mortgages only.

The FCA has published ‘Finalised Guidance’. The essence is:

A firm is only responsible for their own activities and actions. They are not responsible for and do not have to oversee the actions of other firms in a distribution chain.

Products or services that have not been designed for retail customers are not in scope of the Consumer Duty, provided they are...

... are only marketed for distribution to non-retail customers, | and are not provided to another firm under a distribution agreement.

Firms acting under the ‘agent as client’ rules, will need to ___

... need to ascertain if retail customers are at the end of the chain.

The Consumer Duty applies to wholesale firms where they have the potential to ___

... to impact retail customers when they are involved in a distribution chain.

Consumer Duty applies to wholesale firms where they have the potential to impact retail customers when they are involved in a distribution chain and their actions (when creating products) could materially influence retail customer outcomes. For example:

Design of retail products or services, including their price and value. | Communications to retail customers. | Distribution of retail products. | Customer support for retail customers engaging.

Where the Consumer Duty applies, it is applied on a proportionate basis based on the firm’s influence over retail customer outcomes. This means that a firm...?

... which is remote from retail customers, will have limited obligations.

The following wholesale activities are excluded from the Consumer Duty:

Manufacture products only for wholesale under ‘retail market business’. | Financial instruments under ‘retail market business’. | Market activities relating to non-retail financial instruments from £50,000.

Consumer Principle. Principle 12 will apply to firms who are in scope of...?

... the Consumer Duty.

When Principle 12 applies, Principle 6 (Customers interests) and |||||||||||| Principle 7 (Communication with clients) will no longer apply to firms providing products to...

... to retail customers.

The FCA cross-cutting rules require firms to:

Good faith towards retail clients acting. | avoid Foreseeable harm to them.| support retail customers to pursue their Financial Objectives.

Act in good faith towards retail customers example.

Acting consistently with the reasonable expectations of retail customers.

Avoid foreseeable harm to retail customers example:

Firms must ensure that retail customers understand and accept the inherent risk in products.

Enable and support retail customers to pursue their financial objectives example

Firms are not responsible for customers making their own decisions and choices.

The four ‘Good’ Outcomes the FCA expects to see:

Products and Services Outcome. | Price and Value Outcome. ||||||||||| Consumer Understanding Outcome. | Consumer Support Outcome.

Products and Services Outcome essence?

Consumer Duty INTERACTS with the requirements in PROD to manufacturers and distributors.

Price and Value Outcome essence:

While the FCA does not regulate pricing, it expects firms to offer products and services that represent FAIR VALUE.

Consumer Understanding Outcome essence:

Firms must communicate with customers in a consistent manner, so that they can make INFORMED DECISIONS about purchasing financial products.

PROD (Product Intervention and Product Governance Sourcebook) contains the requirements for firms in respect of...

... product oversight and governance processes | and the FCA’s use of the temporary product intervention rules.

Product providers are responsible for ensuring that a product or service is designed...?

... to meet a specific need of the identified target audience.

Product distributors would be responsible for distributing and marketing a product in a way that focuses on...?

... on its identified target market audience.

As part of the Consumer Duty, FCA introduced a new Conduct Rule for firms, the wording is:

‘You must act to deliver GOOD OUTCOMES for retail customers’.

FCA identified in COCON rules:

Good faith acting. | Foreseeable harm to retail customers avoiding.

Fair Treatment of Customers concept:

"A firm must act honestly, fairly and professionally in accordance with the BEST INTERESTS OF ITS CLIENTS"

FTOC initiative raises 2 standards in the way firms carry on their business:

Helps customers to understand financial product FEATURES and RISKS. | UNSUITABLE PRODUCTS sale minimising.

The FTOC initiative 6 outcomes:

Consumers central to corporate culture.| Design of products for needs.| Information clear.| Advice is suitable.| Products performance as expected. | No unreasonable post-sale barriers imposed.

PRA Fundamental Rules essence:

PRA’s high-level expectations relating to the safety and soundness of regulated firms.

PRA Fundamental Rules:

Ample financial resources.| Contingency plans.| Integrity.| Due care.| Prudent.| Own affairs responsibility. | Risk management.| Regulators cooperation.